As we have to create a Promotional Package of a poster, digi pac and a music video it is vital that the synergy is correct so we decided that we would need to go for a certain style, we liked our idea of the road and solidarity but the practicallity of doing it probally wouldnt work as we woulod be resricted on lighting and its could delay us.
We have produced a new idea which involves animation we are interested in the idea of taking exactly what Tom Waits says and uses each computer animated objects or cardboard (not decided yet) and having them come into shot.So what i mean is where Tom Waits will say "looking for the heart of saturday night" a heart which is very cartoonised comes into shot. We really like this idea and are going to progress it.
This will also work nicely with the poster and the digi pac as it can easly be something that is reconisable.
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